Posts Tagged ‘Sender ID’

dataanddelivery

Deliverability Basics: Part II

by Jenny Lassi
One of the more frustrating aspects of eMail marketing is understanding why one of your eMails may not reach your recipient inbox.

Posted March 4th, 2013 in Data & Delivery, HRSNews | Comments Off
dataanddelivery

Re-Engage!

By Jenny Lassi
One of the biggest challenges for eMail marketers is monitoring bounce logs and trying to make sense of why an ISP is suddenly not letting your eMails through to in-boxes.

Posted October 17th, 2011 in Data & Delivery, HRSNews | Comments Off
dataanddelivery

What is an IP address and why should I care?

By Jenny Lassi
An Internet Protocol address (IP address) is a numerical label assigned to each device (example: Your HighRoad account) participating in a computer network that uses the Internet Protocol for communication.

Posted March 12th, 2011 in Data & Delivery, HRSNews | No Comments »
techspotlight

What You Need to Know About DomainKeys

DomainKeys (DK) and DomainKeys Identified Mail (DKIM) are eMail authentication technologies designed to identify legitimate senders of email. Email authentication technologies like DK and DKIM were developed to prevent “spoofing,” the nefarious practice whereby anyone sending an email could potentially use your domain in the “From:” address for their message.

Posted February 12th, 2011 in HRSNews, Tech Spotlight | No Comments »

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