Posts Tagged ‘A/B Split’
By Jenny Lassi
How do you know what achieves the best engagement with your eMail audience? You won’t until you test, with A/B testing.
Posted November 17th, 2011 in Data & Delivery, HRSNews | Comments Off
According to Forrester Research, marketers who test consistently and effectively earn up to 25 percent more than those who don’t.