Nicole Woodson

eMarketing & Web Content Manager

Nicole Woodson, a former client of HighRoad and now eMarketing and Web Content Manager, has over 8 years of experience in online marketing. As a client Nicole focused on B2B eMail campaigns where she increased accuracy of eMail analytics and focused on list hygiene by utilizing an eMail Service Provider (HRS) to deploy eMails in lieu of using in-house desktop software. In addition she ensured successful implementation of web-based communications by creating policies, procedures and coordinating team trainings. Nicole also, managed the development, implementation and complete redesign of the new SEO friendly website of her former employer that increased web traffic resulting in potential increase of significant revenue stream. In her current position with HighRoad Nicole also managed the redesign of their new website and created a new resources section to provide clients with the tools to help them navigate the complexities of eMarketing. Nicole branded and maintains HighRoad’s 4 main social media networks and she also created the HRSNews monthly eNewsletter .

Nicole is a gadget girl and when she is not working or playing with gadgets she spends much of her time laughing with her Husband and spoiling their 2 dogs. Learn more about Nicole on LinkedIn